| Feature | PRBuild | Business Wire |
|---|---|---|
| Starting price | $9/month | $400+/release |
| US National distribution | Opt-in journalists | $725-$1,200 |
| Writing included | ||
| Journalist feedback | 16 personas review | None |
| Quality score | ||
| Unlimited revisions | ||
| SEC/regulatory compliance | Basic | Full compliance |
| Global distribution network | US-focused | 162 countries |
| Best for | Startups & SMBs | Enterprise & Public Companies |
It depends on your needs. PRBuild is better for startups and SMBs who need affordable, high-quality press releases with writing included. Business Wire is better for public companies needing SEC-compliant distribution or global simultaneous releases.
Business Wire pricing starts around $400 for regional distribution and $725-$1,200 for US national distribution. International distribution, multimedia, and targeting can push costs to $2,500+ per release. Annual contracts may be required.
We use AI-assisted writing with human review, focus on quality over quantity in distribution, and use a subscription model. We target opt-in journalists rather than paying for massive wire networks.
No, Business Wire only distributes press releases. You need to write your own or hire a PR agency separately. PRBuild writes the release for you as part of the service.
Use Business Wire for SEC-regulated announcements (earnings, material events), global simultaneous distribution requirements, or when institutional investors specifically expect Business Wire distribution.